Like any business, theatres need to be run efficiently. One way to help with this is by using EPOS technology. An EPOS system can help you manage orders and take payments more quickly, while ensuring that everything is tracked and recorded.
What is EPOS?
An EPOS system is a digital cash register, linked to a credit card machine. It allows you to sell tickets and merchandise in addition to food and beverages at your venue. An EPOS system handles every aspect of the sale, from processing payments to printing receipts and inventory management.
Theatre managers can use the EPOS system to accept cash, credit and debit cards.
How an EPOS system could help your theatre
Software Integrations
You’re probably already using several pieces of software to run your theatre, for example for your ticket sales and accounting. Good EPOS systems allow for integrations with third-party software, so you can link up your processes and save time. This could be used to integrate your online ticket sales with physical sales, automatically link sales to your accounting software and manage your staff.
Interval Ordering App
Allow your customers to order from their seats with an interval ordering app. The app would be branded to your business, and act as a dedicated app so customers can save time during the interval. Your bar staff will receive orders from the app as soon as they are placed and can start preparing drinks for the interval, helping to avoid long queues.
Data Analytics
Your EPOS back office will be your hub to view data on and offsite, giving you an insight into sales, staff and stock. It’s the best tool you’ll have to maximise your profits as you can see what’s selling and when. Add custom permission levels so you can allow the right level of access to your management team.
Manage audience numbers
With the power to track your sales and integrate with ticket software, you’ll be able to manage your audience numbers with ease. Track how many people attend performances so you can identify the busiest times and plan accordingly. This enables you to make sure that there are enough staff members available during these periods so that all customers receive excellent service.
Take payments securely
A secure EPOS system can be used to take payment for tickets, concessions and merchandise. Card terminals that are integrated with your EPOS system mean there is no need for manual entry, avoiding human errors. This helps to facilitate faster payments, ensuring shorter wait times and higher customer satisfaction.
Improve customer service
One of the main benefits of the EPOS system is it makes sure that your customers get the best possible experience. Having a robust EPOS system can help you ensure fast and efficient service for all of your theatre customers.
As you can see, there are many benefits to using EPOS technology in your theatre. With an EPOS system, you can manage customer numbers and keep track of sales, as well as improving customer service by automating transactions and orders processes.
Running a theatre can be tough, but we’re here to help. Gardiff EPOS has everything you need to efficiently run and grow your hospitality business, from tills to online ordering. Get in touch to find out how we can help you.
